Festival Of Trees Promotion

Kennedy Krieger Institute Branding  |  The IAN Project  |  Special Projects/Events The organization's biggest fundraiser, this three-day event, needed new energy. Outlaw came up with a positioning line -- "If Santa had a theme park, this would be it." -- and a look that promised fun without compromising the organization's primary mission of helping children. (Art Direction by Hanna Mayer) [1] [2] [3] back to portfolio main

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